Glossier is a company on a mission to reinvent the beauty experience and create a positive movement in a category that often makes consumers feel inadequate. To help communicate the brand's values and point of view, we helped refine Glossier's positioning, and future-proofed their value proposition.
With this solid brand foundation in place, we helped develop some fresh ways to bring it to life in the real world.
SUMMER '17 UPDATE: We are currently partnered with Glossier to help them launch the brand in the UK. Stay tuned!